055 | Go Beyond Business and Marketing: The Dinner Party Strategy for your Emails | with Val Geisler
Val Geisler is the Chief Email Officer of Fix My Churn, a team of specialists dedicated to keeping customers around longer through a better lifecycle and transactional email campaigns.
In this podcast, we talk about the importance of looking beyond the list and remembering the human behind the email segments, providing a great email experience, and how to prevent your brand feeling like a vending machine.
To learn more, visit: honestecommerce.co
Resources:
- Val Geisler’s website valgeisler.com
- Fix My Churn’s website fixmychurn.com/
- Fix My Churn’s The Dinner Party Strategy fixmychurn.com/tdps/
- Visit gorgias.grsm.io/honest to get your second month free.
Transcript
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