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Honest Ecommerce podcast episode - 131 | 3 Segments to Model Your Customer's LTV | with Will Laurenson
Jul 26, 20211 min read

131 | 3 Segments to Model Your Customer's LTV | with Will Laurenson

Will Laurenson is a customer value consultant, helping D2C businesses get more value from every customer.

On this podcast, we talk about the malleability of the LTV formula, the tolerances of customers before leaving a website, why conversion rate sometimes doesn’t matter, and so much more!

To learn more, visit: http://honestecommerce.co

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