141 | Finding Product-Market Fit Through Crowdfunding | with Colby Kane
Colby Kane is the Founder and CEO of Aviator, and they make products with style and function for the travel lifestyle.
On this podcast, we talk about how to transition from a successful crowdfunding to a brand, how influencers changed the Aviator product and marketing focus, why Aviator prefers in-house processes while still being open to remote work, and so much more!
To learn more, visit: http://honestecommerce.co
Resources:
- Stylistic and functional jeans for the travel lifestyle aviatorusa.com
- Connect with Colby linkedin.com/in/colby-kane-8198a110
- The viral TikTok that featured how functional Aviator jeans are tiktok.com/@aviatorusa/video/6940067707983252741
- Scale your business with electriceye.io
- Download Mesa at the Shopify App Store apps.shopify.com/mesa
- Respond to any of Rewind’s welcome emails and mention HONEST ECOMMERCE to get 1 month free rewind.io/honest
- Level up your customer support gorgias.grsm.io/honest
- Get a started with a free account at klaviyo.com/honest
Transcript
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