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Honest Ecommerce podcast episode - 238 | Getting The Idea of a Subscriptions from a Podcast | with Meghan Foster
activitiesAug 14, 20232 min read

238 | Getting The Idea of a Subscriptions from a Podcast | with Meghan Foster

T is for Tot was founded by Meghan, a passionate kindergarten teacher, with the goal of making learning enjoyable for children ages 3-6.

T is for Tot’s carefully crafted subscription kits provide parents with a stress-free way to support their child's academic growth through fun, play-based activities.

Each T is for Tot Kit is designed to nurture a love for learning and ensure that your child is not only prepared for kindergarten but also set up for a lifetime of learning success.

Meghan Foster is a mom of 2 boys, taught kindergarten for close to a decade before starting T is for Tot, I have my master's degree in elementary education as well as a business degree.

T is for Tot kits are all-encompassing and delivered each month with everything included for play-based learning fun.

The goal of T is for Tot l is to make it easy for parents to give their child Pinterest-like activities, while teaching them in a developmentally appropriate way at the same time.

T is for Tot includes essential fundamentals in every kit, taught in a way that is fun and developmentally appropriate.

There's ample early childhood research that states the importance of starting learning early, and it needs to be a play-based approach that engages the child and leads the child to eventually be motivated in his/her own learning.

In This Conversation We Discuss:

  • [00:00] Intro
  • [00:50] What are Learn and Play Kits?
  • [01:27] Where the idea of T is for Tot come from
  • [02:37] What comes with a typical kit?
  • [03:25] From a creative outlet to a business
  • [04:04] Developing the brand and subscriptions
  • [05:22] Sponsor: Electric Eye electriceye.io/connect
  • [06:16] Sponsor: Shopify shopify.com/honest
  • [08:01] Sponsor: Sendlane sendlane.com/honest
  • [09:28] Getting the product in front of customers’ hands
  • [10:13] From friends and family to real customers
  • [11:06] Did T is for Tot experience growing pains?
  • [12:00] Manufacturing and fulfillment still in-house
  • [12:10] Meghan’s advice for people who want to start
  • [12:59] Where to support T is for Tot

Resources:

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