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Episodes

Honest Ecommerce podcast episode - 027 | Using Humor to Add Punch to Your Copy | with Lianna Patch
027 | Using Humor to Add Punch to Your Copy | with Lianna Patch

Today’s guest, Lianna Patch, is a conversion copywriter at Punchline Copy and a comedian. She’s written copy for Freshbooks, Manly Bands, GhostBed, The Contract Shop, and more, and regularly speaks...

Honest Ecommerce podcast episode - 026 | Running a Direct-to-Consumer Food Business on Shopify | with Nona Lim
026 | Running a Direct-to-Consumer Food Business on Shopify | with Nona Lim

Nona Lim is the founder and CEO of Nona Lim, a manufacturer of direct-to-consumer fresh Asian foods, such as bone broth, soups, and noodles. In this episode, you will hear about Nona's journey as a...

Honest Ecommerce podcast episode - 025 | The Real Value of Shopify Plus | with Edward Wimmer
025 | The Real Value of Shopify Plus | with Edward Wimmer

Edward Wallace’s story about the founding of Road ID is fascinating, and so is his journey through Ecommerce, from a custom platform to finally settling with Shopify Plus, and everything that came ...

Honest Ecommerce podcast episode - 024 | Grow Your Community Through Old-School Marketing | with Tracey Wallace
024 | Grow Your Community Through Old-School Marketing | with Tracey Wallace

Tracey Wallace talks about how she launched a bed pillow company while having a full time job, planning a wedding, selling a condo, and buying a house, all at the same time. She walks us through ex...

Honest Ecommerce podcast episode - 023 | Why Buyers Shop the Way They Do & How to Nudge Them | with Rishi Rawat
023 | Why Buyers Shop the Way They Do & How to Nudge Them | with Rishi Rawat

Ramit Rawat from Frictionless Commerce noticed at a young age how complex the decision-making process was for shoppers, and became fascinated by understanding what goes into the sales process. Unde...

Honest Ecommerce podcast episode - 022 | Does My Shopify Store Need a Blog? | with Kaleigh Moore
022 | Does My Shopify Store Need a Blog? | with Kaleigh Moore

Kaleigh Moore is a world-class freelance writer who creates blog content for ecommerce platforms and the software that integrates with them. She also contributes to publications like Glossy and Fas...

Honest Ecommerce podcast episode - 021 | How to Track Shopify Sales & Marketing (in a Way That is Accurate & Useful) | with Ari Messer
021 | How to Track Shopify Sales & Marketing (in a Way That is Accurate & Useful) | with Ari Messer

Today’s guest, Ari Messer from Littledata, has some frightening news: our Shopify data is broken! But don’t worry too much – Ari is going to teach us how we can fix it. It can already feel like you...

Honest Ecommerce podcast episode - 020 | What is Customer Journey Retargeting (CJR)? | with Reza Khadjavi
020 | What is Customer Journey Retargeting (CJR)? | with Reza Khadjavi

Why do some ads delight us, yet others frustrate us to no end? As an experienced entrepreneur and current CEO of Shoelace, the world-class retargeting solution for Direct-to-Consumer businesses, Re...

Honest Ecommerce podcast episode - 019 | Using Profit First Principles To Manage Cash Flow | with Cyndi Thomason
019 | Using Profit First Principles To Manage Cash Flow | with Cyndi Thomason

Cyndi Thomason is a Certified Master Profit First Professional, and the founder and president of bookskeep, a virtual company that provides bookkeeping and Profit First consulting services to ecomm...

Honest Ecommerce podcast episode - 018 | ModernMedia.io’s Customer Acquisition Study | with Anthony Blatner
018 | ModernMedia.io’s Customer Acquisition Study | with Anthony Blatner

Anthony Blatner, founder and Advertising Director at ModernMedia.io, started delivering newspapers when he was 11 – and has been hooked on advertising ever since. He’s learned a lot since then and,...

Honest Ecommerce podcast episode - 017 | How to Start Influencer & Affiliate Marketing | with Shibo Xu
017 | How to Start Influencer & Affiliate Marketing | with Shibo Xu

Shibo Xu is the co-founder and COO of Refersion, a fantastic application that helps retailers start and manage private affiliate and referral networks. Shibo runs us through a quick and dirty Affil...

Honest Ecommerce podcast episode - 016 | How to Design a Business That Runs Itself | with Adrienne Dorison
016 | How to Design a Business That Runs Itself | with Adrienne Dorison

On this podcast, we talk about the tools and tactics for documenting business processes, how Clockwork is related to Profit First, the types of businesses that will benefit from the Run Like Clockw...

Honest Ecommerce podcast episode - 015 | Scaling Customer Service for High-Growth Ecom Stores | with Vincent Phamvan
015 | Scaling Customer Service for High-Growth Ecom Stores | with Vincent Phamvan

On this podcast, we talk about the most common customer service mistakes, the top 3 things that customers are looking for, how Shopify owners can best utilize live chat, and so much more!

Honest Ecommerce podcast episode - 014 | Becoming the Backroads Boss Lady | with Jessi Roberts
014 | Becoming the Backroads Boss Lady | with Jessi Roberts

On this podcast, we talk about how to effectively market a small business, why your “hustle” isn’t working, the journey to publishing a hybrid memoir/business book, and so much more!

Honest Ecommerce podcast episode - 013 | How the Shopify Inventory System Adds Value | with Caroline Danehy
013 | How the Shopify Inventory System Adds Value | with Caroline Danehy

On this podcast, we talk about "riding the entrepreneurial roller coaster" as high school and college students, building the brand and community behind Fair Harbor, launching review campaigns for p...

Honest Ecommerce podcast episode - 012 | How to Leverage Subscription Revenue Channels on Shopify | with Rob Barr
012 | How to Leverage Subscription Revenue Channels on Shopify | with Rob Barr

On this podcast, we talk about the most successful brands that use subscription models, how Amazon affected consumers' acceptance of subscriptions, how to optimize existing subscription channels, a...

Honest Ecommerce podcast episode - 011 | Hiring & Delegating to Grow Your Ecommerce Business | with Nathan Hirsch
011 | Hiring & Delegating to Grow Your Ecommerce Business | with Nathan Hirsch

On this podcast, we talk about how first hires can determine your success or failure, the business processes to prioritize when outsourcing, growing your business through hiring platforms, and so m...

Honest Ecommerce podcast episode - 010 | How Customer Experience Generates Revenue | with Philippe Roireau
010 | How Customer Experience Generates Revenue | with Philippe Roireau

On this podcast, we talk about decluttering customer requests, the importance of multi-channel support, how you can use customer service to increase sales, and so much more!

Honest Ecommerce podcast episode - 009 | The 3 Things Most Shopify Store Owners Are Doing Wrong | with Jeff Couret
009 | The 3 Things Most Shopify Store Owners Are Doing Wrong | with Jeff Couret

On this podcast, we talk about how small Shopify stores can compete with national brands, leveraging Ahrefs to target the most effective keywords, tips for creating authority content, and so much m...

Honest Ecommerce podcast episode - 008 | What You Need to Know About Facebook Advertising | with Karan Jassar
008 | What You Need to Know About Facebook Advertising | with Karan Jassar

On this podcast, we talk about setting up retargeting correctly on Facebook and Instagram, creating retargeting funnels, how to think about various potential audiences, the role of creative, and so...

Honest Ecommerce podcast episode - 007 | How to use Turbo to Set Your Shopify Store up for Success in 2019 | with Sean Campbell
007 | How to use Turbo to Set Your Shopify Store up for Success in 2019 | with Sean Campbell

On this podcast, we talk about how Out of the Sandbox isn't reinventing the wheel, the top support requests that are received by the Turbo team, how to get the most out of Shopify in 2019, and so m...

Honest Ecommerce podcast episode - 006 | How to Build a Mobile First Ecommerce Site | with Nick Raushenbush
006 | How to Build a Mobile First Ecommerce Site | with Nick Raushenbush

On this podcast, we talk about the differences between mobile and desktop website, why you should consider over header navigation, the importance of testing your website on multiple devices, and so...

Honest Ecommerce podcast episode - 005 | How to Do More With Your Data | with Brennan Dunn
005 | How to Do More With Your Data | with Brennan Dunn

On this podcast, we talk about how to survey your audience without annoying them, where to start with marketing segmentation, personalization do's and don'ts, and so much more!

Honest Ecommerce podcast episode - 004 | Partnering to Create an Eco-Conscious Yoga Mat | with Kassia Meador
004 | Partnering to Create an Eco-Conscious Yoga Mat | with Kassia Meador

On this podcast, we talk about building a brand through partnerships and collaboration, how KASSIA+SURF's wetsuit recycling process differs from the traditional wetsuit lifecycle, the parallels bet...