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Episodes

Honest Ecommerce podcast episode - 204 | MBA vs Lessons From Building a Brand | with Brenton Hutchinson
204 | MBA vs Lessons From Building a Brand | with Brenton Hutchinson

On this podcast, we talk about LowTides misconceptions and challenges about Kickstarter, the lessons he learned from building a business, why college education can still be valuable for businesses ...

Honest Ecommerce podcast episode - 203 | Playbooks Don’t Work For Everyone | with Jennie Yoon
203 | Playbooks Don’t Work For Everyone | with Jennie Yoon

On this podcast, we talked about contacting the press as an acquisition strategy, why reading guidebooks or looking at competitors may not be good for you, the honesty you should have with yourself...

Honest Ecommerce podcast episode - Bonus Episode: Determining Who’s Really The Smartest Person in the Room with Charles Tichenor IV
Bonus Episode: Determining Who’s Really The Smartest Person in the Room with Charles Tichenor IV

On this bonus episode, we talk with Charles Tichenor IV from Disrupter School. We talked about why agencies and clients ultimately fail on Facebook, his passion for turning corporate workers into s...

Honest Ecommerce podcast episode - 202 | The Fun in Entrepreneurship | with Jennifer Hinton and Thayer Sylvester
202 | The Fun in Entrepreneurship | with Jennifer Hinton and Thayer Sylvester

On this podcast, we talk about why Carve Designs initially went wholesale before going D2C, the resurgence of traditional marketing strategies, why you should invest in IP rights before starting a ...

Honest Ecommerce podcast episode - 201 | Aim to Break Even on Ads Before Aiming To Scale  | with Jimmy MacDonald
201 | Aim to Break Even on Ads Before Aiming To Scale | with Jimmy MacDonald

On this podcast, we talk about the correlation between cave diving and Ecommerce, how listening to Honest Ecommerce framed Authenticity50’s mindset, what they learned from the 100,000 Masks Project...

Honest Ecommerce podcast episode - 200 | How to Enter a Saturated Market | with Gillian Snyder
200 | How to Enter a Saturated Market | with Gillian Snyder

On this podcast, we talk about how Pureboost managed to produce a sample from an idea so fast, their similarities to the Lean Startup methodology, why they are not making more product SKUs and so m...

Honest Ecommerce podcast episode - 172 | Great Idea + Marketing + Commitment = Success | with Mike Abadi
172 | Great Idea + Marketing + Commitment = Success | with Mike Abadi

On this podcast, we talk about the reason why Mike didn’t give up after multiple failed ventures, the dynamics of having a romantic partner as a business partner, how some of Sunday Citizen’s wins ...

Honest Ecommerce podcast episode - 171 | Ignore Detractors; Don’t Doubt Your Results | with Elie Robinson
171 | Ignore Detractors; Don’t Doubt Your Results | with Elie Robinson

On this podcast, we talk about how Under 5’10 found success in Kickstarter, how that success helped them with funding and customer acquisition, why Under 5’10 is insistent on saying D2C for the mea...

Honest Ecommerce podcast episode - 170 | Sell Your Products Yourself First | with Laurie O'Hara
170 | Sell Your Products Yourself First | with Laurie O'Hara

On this podcast, we talk about how OLITA’s audience is the perfect fit for them, the advantage of working with performance-based partners, why competitors are great assets for your business, and so...

Honest Ecommerce podcast episode - 169 | The Concept of “Spending Money to Make Money” is a Trap | with Kyle Ewing
169 | The Concept of “Spending Money to Make Money” is a Trap | with Kyle Ewing

On this podcast, we talk about why you shouldn’t be afraid to tell your ideas to others, the main advantage of a B2B model, the hardest part of building and growing a brand, and so much more!

Honest Ecommerce podcast episode - 168 | Complexities of Selling BevAlc Online | with Yoni Reisman and Jay Liddell
168 | Complexities of Selling BevAlc Online | with Yoni Reisman and Jay Liddell

On this podcast, we talk about how Yoni’s live music background influenced the inception of Tip Top, their partnership with Delta Airlines, the three-tier system of alcohol distribution, and so muc...

Honest Ecommerce podcast episode - 167 | Knowing Your Numbers Gives You Confidence to Invest | with Paul Orlando
167 | Knowing Your Numbers Gives You Confidence to Invest | with Paul Orlando

On this podcast, we talk about how variables may change but the tactics stay the same, learning from old/traditional megabrands, calculating, segmenting, and improving CAC and LTV, and so much more!

Honest Ecommerce podcast episode - 166 | You’ll Never Learn Until You Launch | with Joe Spector
166 | You’ll Never Learn Until You Launch | with Joe Spector

On this podcast, we talk about the connection between Hims and Dutch, being the first medical type brand on Shopify, why you shouldn’t let the fear of mistakes hinder your idea of a business, and s...

Honest Ecommerce podcast episode - 165 | Is Facebook Marketing Still Viable in 2022? | with Nik Hall
165 | Is Facebook Marketing Still Viable in 2022? | with Nik Hall

On this podcast, we talk about vitafive’s biggest mistakes during their early years, the effect of iOS 14 and 15 updates to the marketing industry, the benefits and considerations when deciding to ...

Honest Ecommerce podcast episode - 164 | Removing the Infertility Stigma Through Data | with Dr. Amy Divaraniya
164 | Removing the Infertility Stigma Through Data | with Dr. Amy Divaraniya

On this podcast, we talk about how the pandemic changed Oova’s business model from D2C to B2B2C, growing organically without marketing for years, why bringing in experts is worth it even though the...

Honest Ecommerce podcast episode - 163 | Using Awesome Design to Blow Up the Market | with Emily Vaca
163 | Using Awesome Design to Blow Up the Market | with Emily Vaca

On this podcast, we talk about how to handle the risk of getting your ideas stolen, the challenge and the experience of influencer seeding, transitioning from helping brands to founding one, and so...

Honest Ecommerce podcast episode - Bonus Episode: Solving the IOS 14 Attribution Problem Using Triple Whale
Bonus Episode: Solving the IOS 14 Attribution Problem Using Triple Whale

On this bonus episode, we talk about the attribution problem brought by IOS updates and how to fix them using Triple Whale, and a preview into how Electric Eye uses Triple Whale in action with real...

Honest Ecommerce podcast episode - 162 | Get Over The Fear of Hitting Send and Annoying People | with Chase Dimond
162 | Get Over The Fear of Hitting Send and Annoying People | with Chase Dimond

On this podcast, we talk about when to incorporate plain text emails, too much focus on attribution that makes brands forget about the purpose of SMS and emails, marketers getting confused by the 2...

Honest Ecommerce podcast episode - 161 | Entrepreneurship is an Educational Process | with Rob Seo and Raja Agnani
161 | Entrepreneurship is an Educational Process | with Rob Seo and Raja Agnani

On this podcast, we talk about how PS saw the gap in the market, how they are competitive with incumbent brands, developing trust through interactions, and so much more!

Honest Ecommerce podcast episode - 160 | The Difficulties of Marketing Vice Products | with Charles McElroy
160 | The Difficulties of Marketing Vice Products | with Charles McElroy

On this podcast, we talk about why gaining experience through employment before starting a business is a good idea, Goldleaf’s SEO strategies, the importance of organic and owned channels for vice ...

Honest Ecommerce podcast episode - 159 | Personalize and Personify Your Brand | with Alexa Meyer
159 | Personalize and Personify Your Brand | with Alexa Meyer

On this podcast, we talk about success being very rarely produced overnight, why copying your competitors’ strategies is a bad decision, virality and being prepared with your inventory, and so much...

Honest Ecommerce podcast episode - 158 | The Hybrid Flywheel of Ecom and Retail | with Joe Johnson
158 | The Hybrid Flywheel of Ecom and Retail | with Joe Johnson

On this podcast, we talk about the unflattering side to entrepreneurship, improving an existing product in a competitive industry, the difference between entrepreneurship and leadership, and so muc...

Honest Ecommerce podcast episode - 157 | A Career Made from Stinky Kids | with Kyle Lafond
157 | A Career Made from Stinky Kids | with Kyle Lafond

On this podcast, we talk about AP’s Amazon strategy and why it’s a “necessary evil”, the 2 roles of founders and how to balance them, why AOV and LTV are the 2 most frequently looked at KPIs of inv...

Honest Ecommerce podcast episode - 156 | The Zero-Sum vs the Abundance Mindset | with Austin Brawner
156 | The Zero-Sum vs the Abundance Mindset | with Austin Brawner

On this episode, we talk about the 6 steps of the Effortless Growth Operating System, the hiring process between agencies and brands, how negativity can positively and negatively affect your busine...