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Episodes

Honest Ecommerce podcast episode - 229 | The ‘Stealth Mode’ Approach to Building a Brand | with Mikey Goldman
229 | The ‘Stealth Mode’ Approach to Building a Brand | with Mikey Goldman

On this podcast, we talk about the secret weapon for a founder's peace of mind, why you need to work in uncomfortable scenarios, the combined power of SEO and PR as a go-to-market strategy, and so ...

Honest Ecommerce podcast episode - 228 | Shopify Themes: Off-The-Shelf vs Custom Built | with Shawn Khemsurov
228 | Shopify Themes: Off-The-Shelf vs Custom Built | with Shawn Khemsurov

On this special episode, we have my business partner Shawn Khemsurov! And we talk all about Shopify Themes: The pros and cons of custom and off-the-shelf, the hybrid approach, budget considerations...

Honest Ecommerce podcast episode - 227 | The Right Staff with the Right Customers | with Katie Bilodeau
227 | The Right Staff with the Right Customers | with Katie Bilodeau

On this podcast, we talk about why Ring Concierge chose to stop selling other brands’ products and started selling their own, how they manage to market to 2 separate customers, why hiring is crucia...

Honest Ecommerce podcast episode - Bonus Episode: Why You Should Provide Budget Flexibility For Agencies with Andrew Maff
Bonus Episode: Why You Should Provide Budget Flexibility For Agencies with Andrew Maff

On this bonus episode of Honest Ecommerce, we talk about how Bluetuskr approaches omnichannel strategy, why they prioritize to see the working channels first before settling into a website, the big...

Honest Ecommerce podcast episode - 226 | The Human Element in the Age of AI | with Ryan Alovis
226 | The Human Element in the Age of AI | with Ryan Alovis

On this podcast, we talk about why having competitors is a good thing, the reasons why Ryan bought back LensDirect, how Go Answer got created from LensDirect, and so much more!

Honest Ecommerce podcast episode - 225 | Build Your Business Out of Love | with Michael Kuech
225 | Build Your Business Out of Love | with Michael Kuech

On this podcast, we talk about how Michael’s personal solution turned into a business, the importance of human connection in your products, why you almost always need to simplify, and so much more!

Honest Ecommerce podcast episode - Bonus Episode: Building Experiences and Relationships Through Subscriptions with Chris George
Bonus Episode: Building Experiences and Relationships Through Subscriptions with Chris George

On this bonus episode of Honest Ecommerce, we have Chris from SubSummit. We talk about one of the 3 things that you should offer as a subscription service, entrepreneurs not really knowing what the...

Honest Ecommerce podcast episode - 224 | A Beta Tester for Shopify and an Early Adopter of Instagram | with Corey Hackett
224 | A Beta Tester for Shopify and an Early Adopter of Instagram | with Corey Hackett

On this podcast, we talk about why he developed a hatred for intrusive ads, how he met Tobi before even working with Shopify, the local customer behavior of pre-shopping, and so much more!

Honest Ecommerce podcast episode - 223 | The Marketing and Logistics of Product Drops | with Yong-Soo Chung
223 | The Marketing and Logistics of Product Drops | with Yong-Soo Chung

On this podcast, we talk about why Urban EDC’s email list is its greatest asset, the importance of consistency, the success of Urban EDC’s paid memberships, and so much more!

Honest Ecommerce podcast episode - 222 | The Silicon Valley Model of Selling Drinkable Products | with Henry Murray
222 | The Silicon Valley Model of Selling Drinkable Products | with Henry Murray

On this podcast, we talk about the advantages and disadvantages of the EU and US market, why waterdrop specifically targets tennis, setting a lemonade stand style of pop-up shop to get customer fee...

Honest Ecommerce podcast episode - 221 | Using Both Organic and Paid Tiktok to Scale Fast | with Rayan Mroue
221 | Using Both Organic and Paid Tiktok to Scale Fast | with Rayan Mroue

On this podcast, we talk about the importance of inventory forecasting, how a good product takes you halfway to success, why you should keep your operating expenses in check, and so much more!

Honest Ecommerce podcast episode - 220 | Focusing on Community and Niche Markets | with Tiffany Joachim
220 | Focusing on Community and Niche Markets | with Tiffany Joachim

On this podcast, we talk about the growing trend of livestream selling, the market power of Latin-Hispanic audiences in the US, having the message and target audience as Celeste Sol’s USP, and so m...

Honest Ecommerce podcast episode - 219 | A Product Feature That Became a Flywheel | with Justin Seidenfeld
219 | A Product Feature That Became a Flywheel | with Justin Seidenfeld

On this podcast, we talk about the 2 things you need to do after product R&D, why you should consider a third co-founder, choosing editorials and earned media over paid media, and so much more!

Honest Ecommerce podcast episode - 218 | Empowering People Through Economies of Scale | with Umaimah Mendhro
218 | Empowering People Through Economies of Scale | with Umaimah Mendhro

On this podcast, we talk about how VIDA achieved a very unique product-market fit, the advantages of digital manufacturing, how VIDA’s products and target market evolved over time, and so much more!

Honest Ecommerce podcast episode - 217 | Unprepared But Still Moving Forward | with Amanat Anand
217 | Unprepared But Still Moving Forward | with Amanat Anand

On this podcast, we talk about the story of SoaPen winning the UNICEF competition, why Amanat was apprehensive at first when Shark Tank approached them, having traction before the pandemic, and so ...

Honest Ecommerce podcast episode - 216 | Does an Agency Background Guarantee Ecom Success? | with Lynn Power
216 | Does an Agency Background Guarantee Ecom Success? | with Lynn Power

On this podcast, we talk about why Lynn would often hire people who didn’t study advertising, the boring but crucial aspects of a business, Facebook ads as a necessary evil in brands, and so much m...

Honest Ecommerce podcast episode - 215 | The Importance of Human Connection | with Alvania Lopez
215 | The Importance of Human Connection | with Alvania Lopez

On this podcast, we talk about the scale and complexities of corporate gifting, fine tuning your target audience, how Peachbox Co proved that resources are not a barrier to success, and so much more!

Honest Ecommerce podcast episode - Bonus Episode: Drive More Traffic to Your Store Using Structured Data with Ilana Davis
Bonus Episode: Drive More Traffic to Your Store Using Structured Data with Ilana Davis

On this bonus episode, we talk with Ilana Davis from JSON-LD for SEO, a Shopify app that gets you more organic traffic through Rich Results. We talk about why you need apps like JSON-LD despite Sho...

Honest Ecommerce podcast episode - 214 | Cooking With No New Ingredients | with Tim Swindle and Scott Brown
214 | Cooking With No New Ingredients | with Tim Swindle and Scott Brown

On this podcast, we talk about the inherent virality of outdoor games, how to come up with unique product ideas, the numbers behind a royalty contract/licensing agreement, and so much more!

Honest Ecommerce podcast episode - 213 | Omnichannel Application in the Real World | with Jennifer Ross
213 | Omnichannel Application in the Real World | with Jennifer Ross

On this podcast, we talk about what Swoon uses to replace sugar in their iced teas and lemonades, pivoting from a sugar-free simple syrup to drinks, having a setup of selling on their online store ...

Honest Ecommerce podcast episode - 212 | Organic Growth for an Organic Product | with Lindsey Wilson
212 | Organic Growth for an Organic Product | with Lindsey Wilson

On this podcast, we talk about how Lindsey’s personal solution became a business, transitioning into retail early on, why OWL Venice chooses to work with influencers who genuinely love their brand,...

Honest Ecommerce podcast episode - 211 | Manifest Your Goals By Writing Them | with Anthony Ciavirella
211 | Manifest Your Goals By Writing Them | with Anthony Ciavirella

On this podcast, we talk about Anthony’s framework of manifesting their goals, the pros and cons of having 4 co-founders, how they convinced their wives to support their entrepreneurial itch, and s...

Honest Ecommerce podcast episode - 210 | Tension is Needed Between Co-Founders  | with Alex Levine and Trevor Russo
210 | Tension is Needed Between Co-Founders | with Alex Levine and Trevor Russo

On this podcast, we talk about Xebec’s challenging but steady growth during COVID, why they migrated from Wix to Shopify, the advantage of having a high-ticket product, and so much more!

Honest Ecommerce podcast episode - 209 | How a Business to Business to Consumer Strategy Works | with Josh Rome
209 | How a Business to Business to Consumer Strategy Works | with Josh Rome

On this podcast, we talked about the things you can compensate your partner network with aside from money, the benefits and risks of being a pioneer in the marketplace, and so much more!