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Episodes

Honest Ecommerce podcast episode - 198 | Visualizing Your Success and Your Opportunity | with Mike Mayer
198 | Visualizing Your Success and Your Opportunity | with Mike Mayer

On this podcast, we talk about Windmill’s “SaaS” approach to go to market, how they became successful using PR as their main marketing strategy, the incredible but exhausting story of finding a fac...

Honest Ecommerce podcast episode - 197 | The Focus on Brand over Strategy | with Danny Charbonnet
197 | The Focus on Brand over Strategy | with Danny Charbonnet

On this podcast, we talk about Danny’s amazing journey to manufacturing underwear without experience or background, how not focusing on growth accidentally led them to virality, the reasons why All...

Honest Ecommerce podcast episode - Bonus Episode: The Real Reason Why Analytics Feels Inaccurate with Brad Redding
Bonus Episode: The Real Reason Why Analytics Feels Inaccurate with Brad Redding

On this bonus episode of Honest Ecommerce, we talked with Brad Redding from Elevar about brands that excel in Google Analytics, why brands perceive analytics as inaccurate, expert tips about UA and...

Honest Ecommerce podcast episode - 196 | Blending Trends to Produce Unique Brands | with Linda Wang
196 | Blending Trends to Produce Unique Brands | with Linda Wang

On this podcast, we talk about how Linda built her brand before social media and Ecom platforms, Maslow’s hierarchy of needs being an asset to Karuna, targeting different price points as a strategy...

Honest Ecommerce podcast episode - 195 | Having Strategy, Tactics, and Timing Come Together | with Chris Boyd
195 | Having Strategy, Tactics, and Timing Come Together | with Chris Boyd

On this podcast, we talk about why Monday has 6 co-founders and why they decided to start with a “super team”, the difficulties of being in the same niche as vice products, how they received death ...

Honest Ecommerce podcast episode - Bonus Episode: Paid Ads Work, It’s Your Business That Did Not with Kasim Aslam
Bonus Episode: Paid Ads Work, It’s Your Business That Did Not with Kasim Aslam

On this bonus episode of the Honest Ecommerce podcast, Kasim from Solutions 8 talks about how the recession can be actually good for your business, the Wild West of TikTok marketing, why paid marke...

Honest Ecommerce podcast episode - 194 | Building a Strong Foundation of Credibility | with Vladimir Vukicevic
194 | Building a Strong Foundation of Credibility | with Vladimir Vukicevic

On this podcast, we talk about the 3 things you need when starting up your business, 3 marketing angles that Better & Better tried, 3 levels of people to target and build credibility, and so mu...

Honest Ecommerce podcast episode - 193 | Combined Strategies Move the Needle | with Nish Samantray
193 | Combined Strategies Move the Needle | with Nish Samantray

On this podcast we talk about how Arrae laid their foundations for growing their brand, why they choose influencer marketing on their initial stage, the correlation between customer service and sal...

Honest Ecommerce podcast episode - Bonus Episode: How the Pandemic Really Affected Ecommerce with Paul do Forno
Bonus Episode: How the Pandemic Really Affected Ecommerce with Paul do Forno

On this bonus episode, we talk about the break offs/acquisitions of early Ecom platforms, the upcoming opportunity based on the large growth of B2B, why you shouldn’t count marketplaces out, and so...

Honest Ecommerce podcast episode - 192 | Cutting Through the BS in CBD/Skincare | with Graham Smith and Zain Pirani
192 | Cutting Through the BS in CBD/Skincare | with Graham Smith and Zain Pirani

On this podcast, we talk about why No, Thank You is committed to the research and quality of their products, how they are focused on rebuilding the trust of consumers in the CBD space, what keeps t...

Honest Ecommerce podcast episode - 191 | Student and a Successful Solopreneur at the Same Time | with Angelina Ly
191 | Student and a Successful Solopreneur at the Same Time | with Angelina Ly

On this podcast, we talk about why Angelina decided to migrate from Etsy to Shopify, Fireflyslime’s organic growth strategy on social media, how Angelina won her parents over for support to her sol...

Honest Ecommerce podcast episode - Bonus Episode: Obsess Over the Problem, Not the Solution with Amit RG from Richpanel
Bonus Episode: Obsess Over the Problem, Not the Solution with Amit RG from Richpanel

On this bonus episode, we talk about how Richpanel helps you to provide customer service, why it’s important to respect the customer’s time, how inaction is more devastating to your brand than mist...

Honest Ecommerce podcast episode - 190 | What Makes You “Cool” Can Alienate Your Customers | with Anouck Gotlib
190 | What Makes You “Cool” Can Alienate Your Customers | with Anouck Gotlib

On this podcast, we talk about why Anouck decided to change their “cool” branding, how incorporating resilience into your strategy helps with platform uncertainty, why it is a good idea to let pote...

Honest Ecommerce podcast episode - 189 | Mistakes Indicate Progress | with David Hayford
189 | Mistakes Indicate Progress | with David Hayford

On this episode, we talk about why both brands and customers need protection, good ideas going to waste because of inaction, how embracing your industry like your tribe will benefit you, and so muc...

Honest Ecommerce podcast episode - 188 | Having a Customer-Led, Behavior Based Approach | with Joe Moriarty
188 | Having a Customer-Led, Behavior Based Approach | with Joe Moriarty

On this podcast, we talk about why big brands don’t have a shampoo alternative, especially for guys, how Modern Mammals’ customer behavior made them decide to not place products on shelves, why the...

Honest Ecommerce podcast episode - Bonus Episode: Scaling Beloved Brands By Buying Them with Kyle Widrick from Win Brands Group
Bonus Episode: Scaling Beloved Brands By Buying Them with Kyle Widrick from Win Brands Group

On this podcast, we talk about how Win Brands Group scales businesses using a holding company strategy, the challenge of acquiring good talent, why Amazon is a necessary part of an omnichannel stra...

Honest Ecommerce podcast episode - 187 | Greatness Comes From Trying and Failing Multiple Times | with Mike Beckham
187 | Greatness Comes From Trying and Failing Multiple Times | with Mike Beckham

On this podcast, we talked about accepting that it’s better to use Amazon than to compete with it, why Simple Modern is heavily investing in domestic manufacturing, process-driven vs results-driven...

Honest Ecommerce podcast episode - Bonus Episode: Defending the American Dream with R.T. Custer from Vortic Watch Company
Bonus Episode: Defending the American Dream with R.T. Custer from Vortic Watch Company

On this podcast, we talk about R.T.’s really bad week that became a really good opportunity, winning a lawsuit against the Swatch group, the value of masterminds, and so much more!

Honest Ecommerce podcast episode - 186 | Fractional Increases for Game Changing Wins  | with Garth Watrous
186 | Fractional Increases for Game Changing Wins | with Garth Watrous

On this episode, we talk about how the “Field of Dreams” approach sets you up for failure, the not-so-glamorous part of being an entrepreneur, the things that entrepreneurs are scared of, and so mu...

Honest Ecommerce podcast episode - 185 | Securing a Big Deal During the Supply Chain Crisis | with Shai Eisenman
185 | Securing a Big Deal During the Supply Chain Crisis | with Shai Eisenman

On this episode, we talk about Shai talking to CEOs to secure raw materials, doing market research to gain an advantage over retailers, why focus groups can sometimes give inaccurate information, a...

184 | When You Are a Startup, Be Like a Startup | with Michael Vaughn Acord
184 | When You Are a Startup, Be Like a Startup | with Michael Vaughn Acord

On this podcast, we talk about Vaughn’s fascinating story of his history with hairdressing, partnering up with luxury brands, what grooming means for Vaughn, and so much more!

Honest Ecommerce podcast episode - Bonus Episode: Refuting Your Email Alibis with Dave Rodenbaugh from Recapture
Bonus Episode: Refuting Your Email Alibis with Dave Rodenbaugh from Recapture

On this bonus episode, Dave Rodenbaugh from Recapture goes back to encourage founders who hesitate to start or continue sending emails: Where to get content when you don’t know what to say, how to ...

Honest Ecommerce podcast episode - 183 | The Importance of Trust in Growing a Business | with Wylie Robinson
183 | The Importance of Trust in Growing a Business | with Wylie Robinson

On this podcast, we talk about incorporating Kickstarter even after you’ve passed the crowdfunding phase, how Rumpl dealt with co-founder separation, doing delegation properly to empower your emplo...

Honest Ecommerce podcast episode - 182 | Riding the Headwinds and Tailwinds of the Pandemic | with John Sheldon
182 | Riding the Headwinds and Tailwinds of the Pandemic | with John Sheldon

On this podcast, we talk about the educational process of working for a brand vs working for an agency, the importance of customer lifetime value, how SmileDirectClub faced and moved forward from t...