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Episodes

Noah Tucker, founder of Social Snowball, on the Honest Ecommerce podcast discussing affiliate and referral marketing for Shopify brands.
Affiliate & Referral Growth for Shopify Brands: Social Snowball

Noah Tucker, founder of Social Snowball, breaks down the two highest-leverage affiliate strategies for Shopify brands: automatically enrolling customers as affiliates at checkout and running influe...

Karina Kogan, Chief Commercial and Marketing Officer at Pvolve, on the Honest Ecommerce podcast
Celebrity Partnerships & Omnichannel Fitness Growth: Pvolve

Pvolve CMO Karina Kogan breaks down how Jennifer Aniston found Pvolve through word of mouth, reached out via LinkedIn, and became a genuine strategic partner. Karina also covers the difference betw...

Shaina Rainford, CEO and founder of Bask & Lather Co., on the Honest Ecommerce podcast recorded live at eTail West.
Bask & Lather Co.: From $0 to 7 Figures in Under a Year

Shaina Rainford built Bask & Lather Co. from unlabeled bottles sold on Instagram to a million dollars in revenue within eight months, all before running a single paid ad. She shares how she val...

Ashu Dubey, CEO and co-founder of Gleen AI, on the Honest Ecommerce podcast
AI Customer Support for Ecommerce: How Gleen Cuts Hallucinations

Ashu Dubey, CEO of Gleen AI, breaks down how ecommerce merchants can automate 70-80% of customer support queries, why hallucination is the real barrier to AI adoption, and how to take a crawl-walk-...

Mussayab Ehtesham, founder of DMoose fitness brand, on the Honest Ecommerce podcast
DMoose Ecommerce Strategy: Amazon to Shopify Brand Building

Mussayab Ehtesham built DMoose from a single fitness product in 2017 to a near 8-figure brand by applying project management discipline to ecommerce. He shares how an Amazon suspension pushed him t...

Brian Pedone, founder and CEO of Quiet Punch, on the Honest Ecommerce podcast
Quiet Punch's Subscription Strategy for Physical Products

Brian Pedone built Quiet Punch from a homemade doorway punching bag into a home boxing brand that sold 500 units in a single day after a viral video. He shares what happened after the buzz faded, w...

Jake Madoff, freelance full-stack growth marketer, on the Honest Ecommerce podcast.
Ad Spend Strategy for Small Ecommerce Brands: Jake Madoff

Growth marketer Jake Madoff shares how he scaled Bespoke Post from $200/month to $2M/month in ad spend, and what that experience taught him about budget allocation, high-value lookalike audiences, ...

Kiran Smith, CMO at ButcherBox, on the Honest Ecommerce podcast
ButcherBox Affiliate Marketing Strategy and CMO Insights

ButcherBox CMO Kiran Smith breaks down how affiliate marketing fueled early growth for the half-billion-dollar meat subscription brand, why organic partnerships outperform scripted ones, and what i...

Shizu Okusa, founder and CEO of Apothékary, on the Honest Ecommerce podcast
Apothékary's Path to $25M: Email, Gifting, and Supply Chain Wins

Shizu Okusa launched Apothékary in January 2020, grew 20x during COVID, survived a ransomware attack on Instagram, filmed Shark Tank in a Vegas lockdown, and is now tracking $25M in annual revenue ...

Mischa Zvegintzov, CEO and Chief Influence Officer at BeLove Media, on the Honest Ecommerce podcast
Podcast Tour Strategy for Ecommerce Brands: BeLove Media

Mischa Zvegintzov of BeLove Media breaks down his six-benefit framework for using podcast guest appearances as a zero-budget go-to-market strategy. From cold outreach scripts that get a 10% respons...

Preston Rutherford, co-founder of Chubbies Shorts, on the Honest Ecommerce podcast
Chubbies Shorts: Building a Brand With Real Pull, Not Polish

Preston Rutherford, co-founder of Chubbies Shorts, breaks down how four friends built a cult brand starting with in-person sales from their backpacks, a college ambassador program, and unpolished U...

Daniel Winer, co-founder and CEO of HexClad, on the Honest Ecommerce podcast
HexClad's Growth From $0 to 7-Figure Monthly Revenue: Daniel Winer

HexClad co-founder Daniel Winer shares how he bootstrapped the brand on credit cards and cashed-out retirement accounts, cracked Facebook messaging with a $50/day budget, used Costco as a live focu...

Lindsay More Nisbett, co-founder and brand director at The Line Studios, on the Honest Ecommerce podcast.
Product Page Visual Strategy for DTC Brands | The Line Studios

Lindsay More Nisbett of The Line Studios breaks down why white-background product images are leaving money on the table. She covers how to inject brand voice into PDP shoots, repurpose assets acros...

Samantha Coxe, founder of Flaus, on the Honest Ecommerce podcast
Flaus Crowdfunding: $360K on Indiegogo and What Came Next

Flaus founder Samantha Coxe turned a $1,000 SurveyMonkey study and 500 prototypes into a $360K Indiegogo campaign that finished in the top 1% of all campaigns ever. This episode covers her pre-laun...

Darron Burke, founder and CEO of Burke Brands and Don Pablo Coffee, on the Honest Ecommerce podcast
Burke Brands' Don Pablo Coffee: From Garage to $3M DTC

Darron Burke started Don Pablo Coffee in a 1,200 sq ft garage 20 years ago with no money and no digital marketing. He hustled his way into Costco through relentless road shows, handed out over a mi...

Josh Piepmeier, founder and CEO of Meriwether Digital, on the Honest Ecommerce podcast discussing SEO strategy for ecommerce brands.
SEO Strategy for Ecommerce Brands: Insights from Meriwether

Josh Piepmeier of Meriwether Digital breaks down how ecommerce brands can build profitable SEO campaigns without outspending competitors on backlinks. He covers topical authority, long-tail keyword...

Mike Pilkington, co-founder of KEY Sparkling Water and former CEO of Death Wish Coffee, on the Honest Ecommerce podcast
KEY Sparkling Water's Go-To-Market Strategy with Mike Pilkington

Mike Pilkington built Death Wish Coffee from 30 to 85 employees before co-founding KEY Sparkling Water. He breaks down how the brand collected 1,500 emails at its first event, why resumes mislead h...

Griffin Spolansky, CEO and co-founder of Mezcla, on the Honest Ecommerce podcast
Mezcla's Path from Dorm Bars to Whole Foods Shelves

Griffin Spolansky, co-founder of Mezcla, shares how he spent 9 months making bars in a co-founder's kitchen, pivoted a Expo West launch when COVID canceled the show, seeded 5,000-7,000 bars to infl...

Callie Christensen and Kelly Oriard, co-founders of Slumberkins, on the Honest Ecommerce podcast
Slumberkins: From $200 Craft Fair Start to Apple TV+ Brand

Callie Christensen and Kelly Oriard built Slumberkins from a $200 craft fair side hustle into a venture-backed DTC brand with an Apple TV+ series. They share how delaying their own salaries fueled ...

Kristin Schoenstein and Elizabeth Robillard, program directors at eTail, on the Honest Ecommerce podcast.
eTail Palm Springs 2024: Networking, Trends & 25 Years of Retail

eTail Palm Springs program directors Kristin Schoenstein and Elizabeth Robillard break down the five biggest retail trends shaping the 2024 conference, from practical AI applications to brand partn...

Michael Nguyen, founder of Fire & Brilliance, on the Honest Ecommerce podcast
Fire & Brilliance: Growing a Niche Jewelry Brand on YouTube

Michael Nguyen built Fire & Brilliance by spending two years on eBay and Etsy before launching on Shopify, then growing through YouTube content about lab-grown gemstones before the topic had an...

Emily DeLapp, founder of Concrete Minerals and EXOH, on the Honest Ecommerce podcast
Concrete Minerals to EXOH: Bootstrapping Beauty Brands Twice

Emily DeLapp launched Concrete Minerals in 2009 with $100 and bootstrapped it into a multi-million dollar clean beauty brand before exiting in 2019. Now she's doing it again with EXOH, a personal c...

Claus Lauter, host of Ecommerce Coffee Break podcast, on the Honest Ecommerce podcast
80-20 Rule for Ecommerce Delegation | Claus Lauter, Ecommerce Coffee Break

Claus Lauter of Ecommerce Coffee Break joins Chase to break down how ecommerce founders can apply the 80-20 rule to time management, delegation, hiring, and paid ads. The conversation covers practi...

Mike Feldstein, founder of Jaspr, on the Honest Ecommerce podcast
Jaspr's Subscription Strategy: From 30% to 95% Filter Club Rate

Mike Feldstein built Jaspr, a premium air purifier brand, over three years before a single sale. He then hit $1M in his first week during COVID, pivoted to D2C, and engineered a subscription rate a...